rareCo Vintage Staging partnered with New Age Realty to pull off a series of open houses at their vacant commercial property 3100 Spring Garden Street. The goal of these events was to show off the potential of the space to potential tenants through eclectic styling. The Pop-Up turned the traditional open house experience on its head by leaning into the industrial, unfinished appearance of the space instead of concealing it. rareCo was able to create an atmosphere that felt both spontaneous and intentional through eclectic staging and product selection.
photography by Evan Schapiro